Imposter Syndrome Is Real, Even for Those Who Help Others
Published on 24.04.2026
The author admits something that many people in the coaching and consulting space rarely admit publicly: they struggle with imposter syndrome more than they let on. Every time they release something new, there's this nagging voice expecting silence or worse, messages saying the work is rubbish or overpriced.
Still, two days ago they emailed 15,000 people about adding five bonuses to their Visual Practitioner Collection. Why? Because a few weeks earlier, they received a message in their DMs that changed everything. A coach had used one of their visuals with a stuck client, and something shifted. That moment, more than any follower count or revenue metric, is what the Collection is built for.
That got them thinking. How can they make this even more valuable so more stuck clients get the help they need? The five new bonuses are the answer.
Why this matters: This is a honest peek behind the curtain of someone who produces tools for helping professionals. The takeaway isn't that imposter syndrome goes away, but that the work continues anyway because the impact is real, even when the inner voice says otherwise.